Responsible for our marketing communications and brand strategy, public relations and events. He has a diverse background which has included senior management roles spanning both public and private sectors in pharmaceuticals (with Teva Pharmaceuticals), healthcare (UK National Health Service), central government (Department of Health and UK Cabinet Office), energy,  financial services, telecoms and logistics. He places high value on innovation and creativity, the development of memorable customer experiences and building customer loyalty.

Wayne regularly plays squash and other sports, is an avid reader – often with three books at any one time, loves gourmet food experiences, collecting wine and is active in his local community as a schools governor, trustee and founder of a charity in his home town of Rugby, Warwickshire.